[Arizona, USA]: Some exciting news coming out of the driving range space this week as the Smashers On group have announced a decision to change over their range technology and hinted at some big ideas for 2024 with the new partner.
Currently, the group operates Dobson Ranch, a venue in Mesa, Arizona - and are underway with upgrades to their Palm Beach facility in Florida, which will also be powered by Inrange®. They have always done a great job at creating excitement around golfer and entertainment focussed events, but their decision to move over to Inrange® was aimed at doubling down on that.
“We have some big plans for the future of the Smashers ON brand and we were keen to partner with Inrange because they share our passion to bring a fun, inclusive and competitive alternative to traditional golf. Their practice mode, golf ball tracking and data collection are far superior to other systems and their innovative and interactive games, competitions, graphics and handicap tracking are built around entertaining golfers of all skill levels.
Joe Dahlstrom, Owner, Paradigm Golf
One of the big ideas in early planning stages is the ‘Smashers On x Inrange® World Tour’ - which would utilize the award-winning software to create regular competitions between Inrange® players from all across the globe - where big brands can come on board to sponsor course tournaments, long drive competitions, bay vs bay teams events and more. This would further drive the sense of community, competition and excitement for off-course players.
When asked about the launch of this global innovation Joe Dahlstrom commented:
We could not be more excited about the partnership and look forward to the launch of the Inrange Smash Golf Tour. Golf’s only tour where “Everyone Can Play, Anyone Can Win”
The Dobson Ranch location should be up and running in January 2024, with Palm beach following shortly after. There are ongoing discussions about future venues in the USA also. It’s going to be a busy but eventful year for the new partnership. Watch this space.
